A keyword simply means a search term or search phrase that you put into Google when your are searching for something. For example, is you search for ‘dog trainer’ this is just two keywords or one key phrase.

Within the SEO world keyword is the common jargon, so we'll often use the term 'keyword' to refer to a search term like 'mortgage brokers' when in fact this is a key phrase comprised of two keywords.

Because our SEO fees are based on the number of keywords you select, prospective clients often ask us about this. For example, whether a term like 'landscaping supplies' is two keywords or one. From our perspective, the term 'landscaping supplies' counts as only one of the keywords you will choose as part of your SEO program.

If you're unsure, just ask us.